Let it be known that the meaning of womanizer is: A man who
engages in several casual sex affairs with different women.
Now comes to Bata’s ad “Womanizer and comfortable with it”
Means who wear the Brand is a proud consumer of being engages in extramarital
relationships.
Our society may not be that ‘Comfortable’ with it and
especially the wives J
Never the less not all men are comfortable with this ‘thought
provoking ad’ which might run a chill through a common man’s senses. Like me, I
was stunned and was unable to move my feet for quite a time and in state
absolute shock and astonishing I could only able to say ‘WOW’.
Or May be Bata believes in the men’s freedom of civil
liberties. Or May be Bata believes that Men should not fell prey to those
sexual predators which don’t believe in gender discrimination (Say No to
homosexuality) against the idea of Jimmy Dean who once said” I Can’t change the
direction of the wind, but I can adjust my sails to always reach the
destination”. May be Bata believes that men should not be submissive of their
wives authority.
Or may be Bata ought to know either our social media is
awake or they sleep deep like other social segments of the society. Or may be
Bata’s old ‘our childhood’ slogan “pehley Bata phir School” now becomes a
spoiled mature man because one didn’t take ‘School’ as seriously as Bata. So, He
lost all moral ethics and grown up a philanderer.
May be Bata wants to test the English skills of Pakistanis?
The story in my mind that could happen, “Bata’s Brand
Manager asked the ad agency we want ‘Gentleman Playboy’ but make it sound
cooler. AGENCY: Sir hamara boy iss ko Google translate main Chinese, phir
French phir wapis English main convert ker k message perfect bana de ga, Don’t
worry.
Brand Manager: Super!! Genius. And then it is what happened.
GENTLEMAN PLAYBOY, translated in Chinese, then French and then back to
English…and word becomes ‘Womanizer’ which was approved.
On Serious Nod,
There is a fine line between bizarre and striking. If you
are running a brand and you don’t know how to attract the attention of the
people then you must create ads after reading the lines, “People don’t buy
goods, they buy services, stories, and magic”..
Multinational Brands thinks we
'Pakistanis' are stupid of some kind, and we can be insulted in such a way
where Brands have their own convenience and they laugh about after that
gigantic ad printed and pasted on Family Mall.
BATA’S DESI WOMANIZER
Reviewed by Unknown
on
November 18, 2017
Rating:
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